Blog Entry
Projects
Storybox Marketing
Storybox Marketing provides professional, strategic and hands-on marketing services to a small collection of high-end hotel experiences. The focus is about marketing effectiveness and seeing small hospitality businesses thrive in a competitive marketplace. Storybox Marketing does not work as an outsourced consultancy but rather as part of their clients marketing team, directing the complete strategy or simply managing and implementing parts of it.
We assist the company in the strategic management which includes the tactical forward planning, competitive analysis of its playing field as well as facilitating access to our network in the industry.
Mukaya Impact Partners
Mukaya Impact Partners is focused on empowering women through capacity building: providing capital, expertise and access to markets. Investing to improve the lives of women is a powerful catalyst for positive social change.
At Mukaya Impact Partners we strive to address and overcome the barriers that hold women back from starting to growing a business to scale. We together with our partner groups use our skills, experience and networks to address gender inequality and help give women in Africa access to equal opportunities.
The business was founded by three partners who share a passion for Africa and a vision to see women equally share in the economic development of the Continent.
For further details : www.mukayaimpactpartners.com
Marketing strategy for Ilanga Travel
Assist Ilanga Travel PTY Ltd, long established Southern Africa Elite Destination Company to access and explore new markets through LuxTravelEx network during Luxury Travel Show ILTM Cannes, December 2013.
‘Learn South Africa Module 4’ for South African Tourism in India
Selected supplier to attend the 15 cities roadshow throughout India in July 2013. Assisting South African Tourism to intensify the destination awareness and understanding among the travel trade in India.
LuxTravelEx was present to advise the travel trade (1400 travel agents) on specialised needs of the market in South Africa in order to enable them to sell the country to Indian travellers.
Products showcased on behalf of LuxTravelEx: Steenberg in Cape Town and Fancourt in George.
Promotional marketing services in South Africa for Travelfinesse
Travelfinesse is an experiential leisure travel brand of Exclusive Vacations Pvt. Ltd, based in Jaipur, India.
Travelfinesse handles luxury inbound leisure travel to the Indian subcontinent (India, Sri Lanka, Nepal, Buthan) which is now introduced and marketed to the South African outbound operators via LuxTravelEx.
Advisory audit on two of Africa Albida Tourism’s properties: Victoria Falls Safari Club in Victoria Falls and Ngoma Lodge in Chobe, Botswana.
This operational audit included a product analysis, all observations and recommendations on quality and standards in view of plans to market both properties to the top end luxury trade.
Ongoing strategic advisory service for the owners and directors:
Establishment and set up of management structure, procedures and guidelines for the running of the property. Executive coaching of management on site and appointment and introduction of new General Management.